PZU:220年の歴史を持つ保険会社でイノベーションに成功
2024/03/27
セレント・モデルインシュアラーアワード2024 イノベーションの実行部門 受賞企業
Abstract
PZU's strategic approach to innovation includes cross-firm partnerships, collaboration with startups, and continuous reinvention to maintain its competitive edge. The company has successfully implemented more than 40 initiatives over six years in partnership with start-ups and accelerators. As a Model Insurer winner in the category for Innovation, this case study explores the approach create and succeed employing an Innovation Lab.